How do you find your way in an age of information overload? How can you filter streams of complex information to pull out only what you want? Why does it matter how information is structured when Google seems to magically bring up the right answer to your questions? What does it mean to be "findable" in this day and age?
This eye-opening new book examines the convergence of information and connectivity. Written by Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web, the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability.
Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of wayfinding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet.
The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life.
Ambient Findability doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond. Peter Morville takes you on a thought-provoking tour of these memes and more -- ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately.
Copyright
Dedication
About the Author
Preface
Organization of This Book
Safari Enabled
Contacting the Author
Contacting O'Reilly
Acknowledgments
Chapter 1. Lost and Found
Section 1.1. Definition
Section 1.2. Information Literacy
Section 1.3. Business Value
Section 1.4. Paradise Lost
Chapter 2. A Brief History of Wayfinding
Section 2.1. All Creatures Great and Small
Section 2.2. Human Wayfinding in Natural Habitats
Section 2.3. Maps and Charts
Section 2.4. The Built Environment
Section 2.5. Wayfinding in the Noosphere
Section 2.6. The Web
Section 2.7. The Baldwin Effect
Chapter 3. Information Interaction
Section 3.1. Defining Information
Section 3.2. Information Retrieval
Section 3.3. Language and Representation
Section 3.4. The People Problem
Section 3.5. Information Interaction
Chapter 4. Intertwingled
Section 4.1. Everyware
Section 4.2. Wayfinding 2.0
Section 4.3. Findable Objects
Section 4.4. Impots
Section 4.5. Exports
Section 4.6. Convergence
Section 4.7. Asylum
Chapter 5. Push and Pull
Section 5.1. Marketing
Section 5.2. Design
Section 5.3. Findability Hacks
Section 5.4. Personalization
Section 5.5. Ebb and Flow
Chapter 6. The Sociosemantic Web
Section 6.1. Us and Them
Section 6.2. The Social Life of Metadata
Section 6.3. Documents
Section 6.4. A Walk in the Park
Chapter 7. Inspired Decisions
Section 7.1. Bounded Irrationality
Section 7.2. Informed Decisions
Section 7.3. Network Culture
Section 7.4. The Body Politic
Section 7.5. Information Overload
Section 7.6. Graffiti Theory
Section 7.7. Sources of Inspiration
Section 7.8. Ambient Findability
Colophon
About the Author
Colophon
Index
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