Make Easy Money with Google: Using the AdSense Advertising Program

By Eric Giguère
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Publisher: Peachpit Press
Pub Date: June 13, 2005
ISBN: 0-321-32114-6
Pages: 272


Copyright
Acknowledgements
About the Author
Introduction
Can It Really Be Done by Anyone?
Is This the Book for You?
How to Use This Book
Let's Get Ready
Section one. Starting
Chapter one. Making Money with Google
The Elevator Pitch
The Four Steps
Who Cares about My Pages?
A Case in Point
Web Basics
Blogging for Money
Moving Forward
Chapter Two. Understanding AdSense
Who Pays for the Web?
Web Advertising 101
AdSense in a Nutshell
AdSense Highlights
AdSense for Search
Joining AdSense
The Next Challenge
Section two. Content
Chapter three. Finding Something to Say
Why Publish on the Web?
Finding the Right Topic
Creating the Content
Digesting It All
Chapter four. Getting Ready to Say It
It's All About Control
How Domain Names Work
Finding the Perfect Name
Hosting the Site
Moving Forward
Section three. Design
Chapter five. Designing Your Site
Thinking About Design
Showcasing Your Content
Too Much Thinking
Chapter six. Building Your Site
Creating Web Pages with Nvu
Making Good-Looking Pages
Publishing a Blog
Now the Real Work Starts
Section four. AdSense
Chapter seven. Becoming an AdSense Publisher
Touring the AdSense Console
Managing AdSense
Getting Paid
Reality Check
Chapter eight. Publishing Ads on Your Site
Adding the Code
Tweaking the Code
Placing the Ads
Adding Search Code
Tips and Tricks
Putting It into Practice
Section five. Traffic
Chapter nine. Making Money from Your Site
Making It Easy to Find Your Site
Spreading the Word About Your Site
Advertising Your Site
Tracking Visitors to Your Site
It Takes Time
Chapter ten. Expanding Your Horizons
Index

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